Since the legislation was introduced in the UK in 2004, more than 300 Business Improvement Districts (BIDs) have been developed in towns, cities and business parks across the UK with a total investment exceeding £100m annually. Their mission is to introduce new initiatives in the area to boost footfall, spend, dwell time and attract inward investment.

Ultimately, the aim is to maximise a destination and empower local businesses to tackle local issues. Money is raised locally, invested locally, and managed locally. It is a powerful voice for local business to shape our town.

Harrogate has fantastic assets, but is not immune to the general challenges High Streets across the UK face. The work of the BID aims to support, safeguard and improve Harrogate for residents and visitors alike, to make the town the best it can be.

The Team

Board Members

▪ Sara Ferguson I Chair I Sasso & Caffe Marconi
▪ Karl Battersby I North Yorkshire Country Council
▪ Sharon Canavar I Harrogate International Festivals
▪ Trevor Watson I Harrogate Borough Council
▪ Sandra Doherty I Alexa House Hotel
▪ Martin Gerrard I Barclays Bank
▪ Mark Robson I Marks and Spencer
▪ PC Alex Sellars I North Yorkshire Police (observer)
▪ Andrea Thornborrow I Primark
▪ Richard Wheeldon I Berwins

Co-Opted Members

Lesley Wild
▪ Jim Mossman

Bid Manager

▪ Simon Kent I simon.kent@harrogatebid.co.uk

Harrogate BID Map Area

Harrogate BID Area

Streets are those included within the Harrogate BID boundary:

Albert Street, Beulah Street, Bower Road, Cambridge Crescent, Cambridge Road, Cheltenham Crescent, Cheltenham Mount, Cheltenham Parade, Cold Bath Road, Commercial Street, Crescent Road, Crown Place, Dragon Parade, Dragon Road, East Parade, East Park Road, Haywra Crescent, Haywra Street, James Street, John Street, Kings Road, Market Place, Montpellier Gardens, Montpellier Parade, Montpellier Road, Montpellier Street, Mount Parade, North Park Road, Oxford Street, Park Parade, Park View, Parliament Street, Princes Square, Princes Street, Prospect Crescent, Prospect Place, Queensway, Raglan Street, Ripon Road, Royal Parade, Springfield Avenue, Station Avenue, Station Bridge, Station Parade, Station Square, Studley Road, Swan Road, The Ginnel, Tower Street, Union Street, Victoria Avenue, Victoria Shopping Centre, West Park, York Place

Who We Are

BID Harrogate was formed in 2019 after a positive Business Improvement District (BID) ballot result was recorded

BID Harrogate’s central objectives are:

  • Maintaining and developing a diverse and interesting offer whilst providing a quality environment, where people can access the town centre easily and efficiently.
  • Increasing footfall, spend and dwell time in the town centre by enhancing Harrogate’s profile as a destination both for people to use and others to visit as well as businesses to work and invest in.
  • Embracing its invaluable heritage and position, and combining it with technological innovations to remain ahead of competition in user choice, experience and offer.

What We Do

Your questions answered about Harrogate BID

 

Q) What is a BID?

A) A Business Improvement District (BID) is a business-led and business funded body formed to improve a defined commercial area. The benefits of BIDs are wide-ranging and include:

  • Businesses decide and direct what they want in their area
  • Businesses are represented and have a voice in issues affecting their trading area
  • BID levy money is ring-fenced for use only in the BID area
  • Increased footfall and spend
  • Improved staff retention
  • Reduced business costs
  • Enhanced marketing and promotion
  • Looking at infrastructure, pollution and movement
  • Guidance in place shaping vision activities
  • Facilitated networking opportunities with neighbouring businesses
  • Assistance in dealing with the Council, Police and other public bodies

 

Q) Why do businesses support BIDs?

A) A BID is a mechanism which allows businesses to raise a sum of money to manage and deliver projects that they have identified and believe will improve their trading environment, ultimately increasing trade for those businesses who are paying for the improvements.

 

Q) Who pays for a BID?

A) Once projects and services have been agreed by businesses, along with how they are going to be delivered and managed, they are costed and set out in a detailed business plan. The cost to each business is worked out on a pro rata basis.

‘This is called the ‘BID LEVY’. An independent and formal vote then takes place on the agreed projects and services and if the majority vote is YES then ALL eligible businesses within the BID area HAVE to pay.

The BID levy is normally paid by the occupiers of a property. In addition, BIDs can draw in other voluntary funding, grants and ‘in kind’ contributions to supplement the BID levy.

Q) How is BID monitored?

A) Like any good business plan, specific key performance indicators (KPIs) are set and performance is monitored against the KPIs by the BID board. The BID Company is answerable to the businesses that pay the BID levy, and will be required to monitor and inform its members on its progress towards the agreed KPIs.

 

Q) Does Harrogate BID replace services provided by North Yorkshire County Council and Harrogate Borough Council?

A) No! Whilst both authorities are BID partners, and a representative from each sits on the BID Board, the BID is not there to replace core public sector services. However, it can – and will – enhance certain services they currently provide.

 

Q) What is Harrogate BID’s objectives?

A) Working for our levy payers we will ensure our town centre excels as a place for business, to shop, visit and enjoy. In order to do this we are focused on 5 key project areas:

  • Marketing, promotions and events
  • Access and car parking
  • Safe, clean and welcoming
  • Business plus
  • Evening and night time economy

 

Q) How and when was the Harrogate BID Board elected?

A) The last elections were in November 2019, and the details of the process is in the below pdf:

2019 Board Election

Articles of Association

Q) Who sits on Harrogate BID Board?

A) The current list of Board directors can be found here: http://harrogatebid.co.uk/the-team/

 

Q) Does Harrogate BID have a business plan

A) Yes, it does, and you can access it here:

Harrogate BID Business Plan